Your websites built in EdWeb 2 should follow the University's inclusive language principles. By writing with inclusive language, your content will avoid bias and convey respect. This makes web content inclusive of the diverse range of people that are part of, or have links with, the University. The aim of using inclusive language is to speak about, or speak to, particular groups of people with principles of: Respect Care Sensitivity Consistency Accuracy Talking about others The key communities we have worked with to provide editorial guidance on the topics of: Disability LGBT+ Race and ethnicity The University's Editorial Style Guide provides extensive guidance on writing about these communities. Inclusive language guide - Editorial Style Guide Using plain English To make sure that your written content is as accessible as possible, it should be written using simple language and in plain British English. You can also think of it as 'writing the way you would talk'. This means that users will all equally be able to access and understand your content when they might have different levels of knowledge or language proficiency (for example, if English is not their first language). You can read about this writing style with examples at the dedicated page of the University's Editorial Style Guide. Language and tone - Editorial Style Guide This article was published on 2024-02-10