Generic Content Examples

Take a look at a few examples for how to format your generic content pages.

Centre for Discovery Brain Sciences - UK Zebrafish Imaging and Screening Facility

A screenshot of the generic page for Centre for Discovery Brain Sciences.

This page uses images and has a good content layout that uses chunking and uses images effectively to present the content.

Edinburgh Clinical Research Facility - Paediatrics

A screenshot of the generic page for the Edinburgh Clinical Research Facility.

This page has a video keeps content short with bullet points to get the point of the content across and further illustrates the point of their content with a video.

Energy and Society - About Us

A screenshot of a generic content page with body text, a short block quote, and a photo of an illuminated city at night taken from above.

This page makes good use of a block quote and a bold, high quality image.

Communications and Marketing - Community Relations

A screenshot of a generic content page with text, bullet point lists, blue links formatted correctly on their own line, and light grey feature boxes detailing staff contact details.

This page has effectively:

  • Used good link text and link placement that aids understanding and accessibility
  • Used headings and bullet-point lists correctly
  • Used feature boxes to divide and emphasise key staff contacts as pieces of important information.

Edinburgh Clinical Research Facility - Epidemiology and Statistics

A screenshot of a generic content page with body text, headings, different levels of bullet points, and a blue link to a downloadable word document using accessible link text..

This generic content page has made good use of headings, chunking and bullet-point lists to make their content easier to read and pick out key information.

They have also added a Word document, with the link text formatted correctly to meet our accessibility guidelines.

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